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Alex graduated from Loughborough University
of Technology, UK, with a B.Sc. (Hons) in Electronic & Electrical
Engineering (1984) and a M.Sc. in IT Human Factors (1985).
He joined the Institute of Systems Science at
the National University of Singapore in 1986 as a software engineer doing research & development
in multi-lingual, multi-media graphical software
user interfaces.
In 1988, he joined Hewlett-Packard Singapore
as their first local R&D human factors engineer involved in designing
computer input devices, terminals, interactive TV appliances and handhelds.
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U.S. patents awarded
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#5,654,529 - 5
Aug '97
Stylus
input computing system with erasure
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#5,666,694 - 16
Sep '97
Hinge
arrangement
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#5,949,408 - 7 Sep '99
Dual
orientation display handheld computer devices
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#5,917,493 - 29
Jun '99
Method &
apparatus for randomly generating information for
subsequent correlating
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#6,160,555 - 12
Dec '00
Method
for providing a cue in a computer system
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#6,741,994 - 25
May '04
Method
and automatic organization of data
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He set up HP's first usability lab in Singapore and established human
factors engineering and user-centred design processes as part of the product
development lifecycle at the Asia-Pacific Personal Computer Division. The division was awarded the worldwide business charter for the design,
development & manufacturing of HP handheld products including the award-winning HP OmniGo,
HP handheld PCs and HP Jornada.
In 1996, he assumed the role of R&D Project Manager
responsible for Industrial Design, Human Factors, Complementary Products (Accessories),
Advanced Technology and Lab Systems.
The strong combination of user-centred, innovative engineering design &
development and management processes demonstrated by the division
made HP one of the leading vendors of Windows CE-based handheld PCs and PocketPCs. This success in a highly competitive, rapid time-to-market
business environment earned the division the prestigious Singapore NSTB
(National Science & Technology Board) Technology Achievement Award twice.
Over his 14-year career at HP, he was awarded 6 U.S. utility patents with another
2 patents pending.
He was one of the original founding members
of the Ergonomics Society of Singapore in the late
80's and has given numerous talks on human factors & user-centred design to audiences in Singapore.
In his leisure time, he enjoys creative pursuits such as writing and arranging
MIDI music
orchestrations, photography, conceptualizing new product ideas, playing with
electronic gadgets,
snorkelling
and scuba diving. He is also an avid supporter of marine conservation
and maintains a non-profit travel and conservation education website called
Redang Island Rendezvous.
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Joyce graduated from Loughborough University of Technology, UK, with a B.Sc.
(Hons) degree in Computer Studies (1983).
Upon graduation, she worked as a programmer/analyst with the South China
Morning Post in Hong Kong for 2 and a half years before moving to Singapore where she
spent a further 2 and a half years as an Information Systems Officer with the National
Computer Board.
Joyce handles the financial and administrative responsibilities in the company.
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